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As an internet marketer you probably spend almost your entire day sitting in front of your computer, working on your business. But guess what, everyone else doesn?t spend a fraction of the time that internet marketers spend online. If you only market your business to people through internet avenues, you will be missing out on quite a lot of potential customers! A good business person will market his or her business to every potential customer he (or she) can reach. The good news is that you can start promoting your business business offline. Here are some ways to market your products and services off of the internet.
Consider the classifieds section that is in the back of most newspapers. Internet marketers often place ads on well known sites such as Craigslist or another free online classifieds site. Have you thought about taking out an ad with your local newspaper? A simple, three line classified ad in a newspaper can get you as much as twelve times the number of views than an online classified ad. It?s true that you can?t advertise in a newspaper for free like you can on Craigslist, but if it turns out to be a lot more effective, wouldn?t you be willing to pay the small fee? Offline classifieds will reach the people without computers, who always have the option of visiting an internet cafe or library if they decide to buy your product! Ever ride the bus or train? Your t-shirt can be a converted into an ad that you can use to display bits of information about your online business. This beats the price of other advertising source by a long shot. Printing companies will sometimes print your first piece free of charge just so you can get an idea of the quality of their work.
The free t-shirt, hand bag or any other clothing sample you decided to get imprinted can now be worn in public and used for what they were intended; as a subtle form of advertisement for your website. A person might ask you what the site is about but you will be surprised by the number of people that actually will visit the URL out of curiosity.
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You should make sure to have business cards with you at all times. You never know when the person standing behind you in line at the grocery store could become a potential client! The more people you talk to, the more likely it is that your business will increase. A discussion about the weather might lead to a sale! Your business card is something else you should leave in as many places as possible. Marketing requires you to become more creative. We may know how to find exactly what we are searching for online but many people give up after one or two searches. I hate to say it but if you had only one choice then it would be wiser to choose offline marketing over the internet if you were looking at it in terms of earning potential.
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Source: http://onlineprofitcenre.com/blog/497/the-best-methods-for-marketing-your-internet-business-offline/
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