COMMENTARY | Do the political cliches come from a box of labels David Axelrod keeps at the back of his closet?
Newt Gingrich only recently sprang from media nonentity death status to the spotlight of top "Washington insider" and "unfaithful" spouse.
In the mainstream media, Mitt Romney is a "flip-flopper," unpopular with "real conservatives."
How often do we hear Rick Perry is not a "real conservative?"
But when since the dawn of time have we heard Secretary of State Hillary Clinton being described as a "Washington insider?" And wasn't it only when President Barack Obama's poll numbers hit new lows that the major media begin worrying about "real conservatives?"
President Obama has "flip-flopped" on issues ranging from medical marijuana to Iraq. You only hear whispers of that, especially while Obama's handlers are currently preoccupied in crafting a centrist image.
Who the GOP candidate will be in 2012 is yet unknown to the White House, but big media has decided it is every single GOP candidate.
You'd think NBC, CNBC, MSNBC were Democratic Party delegates or PR strategists the way they dish GOP personality issues in place of political issues.
This collusion of big media with personality and celebrity driven media is apparent in NBC's hiring of Chelsea Clinton in a top spot at the network.
NBC also hired Jenna Bush Hager for the same reason and Meghan McCain sometimes contributes to MSNBC. But Clinton's hiring is epic.
Work hard, claw your way to the top and you could find as your boss a post-adolescent celebrity who stepped out of yesterday's headlines. No wonder Rush Limbaugh theorizes a political strategy wherein Clinton builds a television base as a launching pad to a New York Senate seat.
What's really fascinating is the degree to which objective news reporting has been compromised by "new media."
Successful Washington Post blogger and sometime MSNBC host Chris Cillizza admits to personality reporting in a revealing interview with alma mater Georgetown University.
Cillizza had no major experience in traditional media and launched immediately into online writing.
Still, I'd rather watch a GOP political debate than an NFL game. That's kind of strange because a football game is capable of providing more surprises.
We're no longer in Kansas anymore, but neither are we more enlightened about the differences among Obama, Romney and Gingrich, one of whom will be our next president.
Anthony Ventre is a freelance writer who has written for weekly and daily newspapers and several online publications. He is a frequent Yahoo contributor, concentrating in news and financial writing.
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